{"schema":"sb.node.v1","id":"sb:e/a813f3809717119a585a7a21","kind":"entity","label":{"text":"ulta beauty","locale":"en"},"identity":{"anchor":"label:en:ulta beauty","strength":"label"},"asOf":{"knowledgeCutoff":"2026-10-15T23:27:28.408719+00:00","snapshot":"deploy 170866bc479892007005c3368c3534367e165ba6"},"lens":{"kind":"public"},"build":{"plane":"projected","builtFrom":["entity_graph.slim.json","entity_receipts (deploy asset)","event_graph.json","truth_records (deploy asset)","corroborated_record.json"],"rule":"node-projection.entity@v1"},"standing":{"evidence":{"supporting":30,"separatePublishers":13,"basis":"documents that mention the subject and the outlets that carried them; a mention is evidence the referent is in use, not evidence about any claim","receiptsOnTopic":{"state":"partial","share":0.233,"named":7,"of":30,"basis":"documents whose own title or summary lead names the subject, over every counted document that mentions it anywhere (the entity graph's measurement); receipts are drawn from the former only","blind":["only 23% of the 30 documents measured name the subject in their own text; the rest mention it in passing, so standing.evidence.supporting overstates coverage about it"]}},"admission":{"state":"canonical","kind":"cannot-measure","kindBasis":"graph-predates-admission-kinds","reason":"entity graph provenance 'curated'; the entity graph was built before it carried admission kinds","policy":"promotion (admission kind not carried)"},"disposition":{"state":"served","reason":"public record"},"validity":{"from":"2026-07-24","to":"2026-10-14","basis":"first and last day we saw it mentioned; not the subject's own lifetime"},"measurement":{"state":"partial","blind":["assertion coverage 0.067: about 93% of mentions carry no typed assertion"]}},"dimensions":{"domains":["ecommerce"],"activeDays":22,"assertions":{}},"up":[],"upNote":"An entity is a root: it is contained by nothing. Pan out by following R.","children":{"count":3,"byKind":{"observation":3},"items":[{"id":"sb:o/101a9a1fa49a4df011202876","kind":"observation","label":"PR Newswire · 2026-09-23 · Flower Knows Marks 10 Year Anniversary with Limited-Time U.S. Retail Expansion into Ulta Beauty Store Nationwide, Alongside Blockbuster Experiential Brand Moments","url":"https://www.prnewswire.com/news-releases/flower-knows-marks-10-year-anniversary-with-limited-time-us-retail-expansion-into-ulta-beauty-store-nationwide-alongside-blockbuster-experiential-brand-moments-302886993.html"},{"id":"sb:o/eed062584df78b230d46a495","kind":"observation","label":"24/7 Wall St. · 2026-09-15 · Here Are Tuesday’s Top Wall Street Analyst Research Calls: Autodesk, Eli Lilly, Etsy, Lear, Netskope, Nokia, Northrop Grumman, Rapid7, Rivian Automotive, Ulta Beauty, and…","url":"https://247wallst.com/investing/2026/09/15/here-are-tuesdays-top-wall-street-analyst-research-calls-autodesk-eli-lilly-etsy-lear-netskope-nokia-northrop-grumman-rapid7-rivian-automotive-ulta-beauty-and-more/"},{"id":"sb:o/5761e7d1b0c690fde6204865","kind":"observation","label":"Modern Retail · 2026-08-31 · New brands flock to Target's post-Ulta beauty section","url":"https://www.modernretail.co/operations/new-brands-flock-to-targets-post-ulta-beauty-section/?utm_campaign=modernretaildis&utm_medium=rss&utm_source=general-rss"}],"cursor":null,"order":"newest first; we keep the 3 newest receipts for this entity whose own title or summary lead (the entity graph's test) names it. Its other observations are counted in standing.evidence.supporting but are not addressable in v1"},"relations":{"count":7,"byKind":{"co-mentioned":7},"items":[{"kind":"relation","label":"co-mentioned with sephora (15 documents)","role":"co-mentioned","relationKind":"co-mentioned","members":2,"id":"sb:r/4868e9544de2aee426a8f168"},{"kind":"relation","label":"co-mentioned with ai (15 documents)","role":"co-mentioned","relationKind":"co-mentioned","members":2,"id":"sb:r/9a9a91c5c44b6841de4c362c"},{"kind":"relation","label":"co-mentioned with buy (11 documents)","role":"co-mentioned","relationKind":"co-mentioned","members":2,"id":"sb:r/ed25def68cd5da0c19633dc2"},{"kind":"relation","label":"co-mentioned with amazon (10 documents)","role":"co-mentioned","relationKind":"co-mentioned","members":2,"id":"sb:r/3efb6c4f25a18445c7364dda"},{"kind":"relation","label":"co-mentioned with walmart (10 documents)","role":"co-mentioned","relationKind":"co-mentioned","members":2,"id":"sb:r/6d767a77c011e886d349e17f"},{"kind":"relation","label":"co-mentioned with los angeles (8 documents)","role":"co-mentioned","relationKind":"co-mentioned","members":2,"id":"sb:r/29b0e17861b58faeb5fd3beb"},{"kind":"relation","label":"co-mentioned with lvmh (8 documents)","role":"co-mentioned","relationKind":"co-mentioned","members":2,"id":"sb:r/56fdf5ffed56dba9397ccfb5"}],"cursor":null,"order":"situations first, then claims (the subject's own maintained record, then site-wide corroborated clusters; each label ends with its standing), then co-mentions by shared documents, descending. Co-mentions are the ten strongest the entity graph keeps per entity"},"edge":{"state":"continues"},"links":{"rest":"/api/v1/node/e/a813f3809717119a585a7a21","mcp":"traverse {\"id\":\"sb:e/a813f3809717119a585a7a21\"}","page":"/entity/ulta-beauty/"},"limits":{"levelsPerCall":1,"pageSize":10,"maxPageSize":50,"membersMax":50,"statement":"One level per call: depth is 1 and only 1, and there is no whole-graph dump. pageSize 1-50 (default 10); a page limit is a cursor, never an edge. Members are listed up to 50. At most 60 traverse calls a minute per caller (runaway-loop protection, not a meter). One knowledge cutoff is served: the deploy's."},"actions":[{"verb":"unfold","lit":true,"effect":"read","layer":"free-record","call":"traverse {\"id\":\"sb:e/a813f3809717119a585a7a21\",\"level\":\"children\"}"},{"verb":"fold","lit":true,"effect":"read","layer":"free-record","call":"traverse {\"id\":\"sb:e/a813f3809717119a585a7a21\"}"},{"verb":"panOut","lit":false,"effect":"read","layer":"free-record","reason":"An entity is a root: it is contained by nothing. Pan out by following R."},{"verb":"follow","lit":true,"effect":"read","layer":"free-record","call":"traverse {\"id\":\"sb:e/a813f3809717119a585a7a21\",\"level\":\"relations\"}"},{"verb":"receipts","lit":false,"effect":"read","layer":"free-record","reason":"receipts are the observations below this node; unfold to reach them"},{"verb":"edge","lit":true,"effect":"read","layer":"free-record","call":"traverse {\"id\":\"sb:e/a813f3809717119a585a7a21\"}"},{"verb":"asOf","lit":false,"effect":"read","layer":"free-record","reason":"v1 serves one knowledge cutoff, this deploy's; walking an earlier cutoff needs retained history, which v1 does not keep"},{"verb":"switchObserver","lit":false,"effect":"read","layer":"free-record","reason":"the public record is the same for every observer; traversal through a Watch's lens is not served in v1"},{"verb":"readOriginal","lit":false,"effect":"read","layer":"free-record","reason":"no translation is applied on this node; every label is the source's own text"},{"verb":"save","lit":false,"effect":"watch-declaration","layer":"watch","reason":"saving applies to a configured Watch; configure one around this node first (free), then save it"},{"verb":"deliver","lit":false,"effect":"watch-declaration","layer":"watch","reason":"delivery applies to a saved Watch"},{"verb":"format","lit":false,"effect":"watch-declaration","layer":"watch","reason":"output format applies to a saved Watch"},{"verb":"deltaR","lit":false,"effect":"read","layer":"watch","reason":"Delta R needs a saved Watch with a previous reading"},{"verb":"read","lit":false,"effect":"read","layer":"one-time-read","reason":"one-time Reads are not offered through this door; use ask"}]}